About Us
Well-coordinated teamwork speaks About Us
We love what we do
A small river named Duden flows by their place and supplies it with the necessary regelialia.
Our working process
She packed her seven versalia, put her initial into the belt and made herself on the way.
About our store
We started in 2023 in India as a small family business, manufacturing equestrian equipment for exporters who shipped our products to Australia, Europe, and the USA. Within four years, we had gained extensive experience in the export business and soon after opened our own export department.
In 2021, we started exporting to Germany, the Netherlands, and the USA ourselves. The business was very successful for the next two years.
Why can we offer everything so cheaply?
We have our own saddlery in India and have been producing equestrian equipment there since 2000. This allows us to offer lower material costs than in Europe. We purchase raw materials in large quantities, enabling us to benefit from significant volume discounts.
We have no middlemen, as we import the goods directly from India, which allows us to keep our products very affordable for consumers. Our fixed costs are very low, and we do almost no advertising, so we can afford to offer our products at such low prices.
Furthermore, we don't want to make a 200% profit on a product. Our products are for people who want high-quality, horse-friendly products at a low price.
How are our products manufactured?
New Horse test product Craftsmanship